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Averi vs Contently


Marketing Scope
Complete marketing campaigns and strategy
Content marketing focus only
AI Intelligence
Averi AI + expert collaboration
Content workflows without AI acceleration
Strategic Planning
End-to-end campaign development
Content strategy and execution only
AI + Human Creation
Seamless AI-human collaborative workflows
Traditional content team coordination
Campaign Integration
Content within complete marketing frameworks
Content marketing as standalone function
3 reasons to choose Averi
Rachel, VP Marketing
More reasons to choose Averi
Beyond content marketing to strategic integration
Unlike Contently's content-centric approach, Averi ensures content serves broader marketing strategies including performance, conversion optimization, and multi-channel campaigns.
AI-enhanced content within marketing intelligence
Contently provides content team management and workflows. Averi enhances content creation with AI while integrating it into comprehensive marketing campaign development.
Contently focuses on content performance and engagement. Averi optimizes content for business results within complete marketing campaigns that drive revenue and growth.
More reasons to choose Averi
Discover the workflows and guardrails that help teams plan, create, and ship faster.
Run Plays that work
Repeatable workflows turn strategy into shipped campaigns—no blank pages, no guesswork. Pick a Play, follow the steps, and track outcomes so the team learns what works faster.
/create Mode, on-brand
Generate briefs, copy, and assets with your brand voice, tone, and guardrails baked in. Save blocks you love, spin variants in one click, and keep everything ready for approvals.
Experts when you need them
When you’re short on time or hands, invite vetted operators straight into your workspace. Scope the work, keep it on-brand, and ship without breaking your flow.



